#26 The 7-Step Plan to Produce Profit from Social Media

Mariana Dalto welcomes listeners to explore a 7-step social media plan for small business success. She introduces the 7-11-4 rule for content creation and highlights the importance of choosing the right platforms. The journey begins with analyzing past social media successes and failures. The next steps involve detailed audience and competitor research, crafting a mission and messaging strategy, and developing a game plan for tracking metrics. Mariana discusses effective content creation and distribution, strategies for engagement and monetization, and the final step of optimizing performance. The episode wraps up with a summary and additional resources for further learning.