#69 How to Use AI in Marketing and Sales Without Overwhelm
In this episode, Mariana Dalto explores the integration of AI in small businesses, discussing its role and practical applications for enhancing business operations. She addresses how AI can improve efficiency and highlights common mistakes businesses make when implementing AI solutions. Mariana delves into the concept of prompt engineering and offers an action plan for effectively integrating AI into business strategies. The episode concludes with a promotion for AI membership training and final remarks, expressing gratitude to the audience for their continued support.
Key Points
- AI can significantly enhance your business by automating repetitive, time-consuming tasks, allowing you to focus on strategic and creative endeavors.
- To effectively integrate AI into your marketing and sales workflows, start with a thorough audit of your time and identify areas where automation can provide the most value.
- Mastering prompt engineering is crucial for getting the most out of AI tools like ChatGPT, as well-crafted prompts lead to higher quality outputs and more efficient operations.
ABOUT MARIANA
Mariana Dalto is a world-class Revenue Coach and AI Marketing Consultant known for transforming how service-based businesses grow, scale, and lead with purpose. With over two decades of corporate marketing experience and advanced certifications from Business Made Simple and the 10X Coaching Program, Mariana blends timeless strategy with cutting-edge AI to help business owners unlock new levels of revenue and visibility. As the founder of The Dalto Revenue System™—a proprietary framework “Powered by AI. Driven by Strategy.”—Mariana has helped entrepreneurs clarify their message, optimize their marketing, and streamline their lead flow using automation and smart content systems. She is also the host of The Mariana Dalto Show, a top-rated podcast spotlighting growth strategies, high-performing entrepreneurs, and innovative marketing practices. Her work is driven by one mission: to help small business owners stop spinning their wheels and start generating consistent, scalable income—without sacrificing their sanity or soul. Whether on stage, in a workshop, or behind the mic, Mariana delivers practical insights with infectious energy, always empowering her audience to take bold, strategic action.
ABOUT THE SHOW
How to integrate AI into your marketing and sales departments to increase efficiency, save time, and boost revenue.
LINK MENTIONED IN THIS EPISODE:
AI Membership Training Link: https://www.daltocoaching.com/programs
Simple prompt: “Act as a [ROLE]. I want to [TASK]. The context is [CONTEXT]. Please output it in [FORMAT]. The tone should be [TONE].”
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Here are great Marketing and Sales trainings to get you going on your business journey:
https://daltocoaching.com/programs
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Transcript
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